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About 12. 5 million unique e-mails have been sent, which had a 25% higher click-through rate than non-personalized emails. developed an individualized video project that matches a Dairy Milk taste with users based on data from their Facebook profile, including age, interest and area. The campaign created a 65% click-through rate and a 33.

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utilizes a gamified mobile app that draws on information like purchase history and location to get as personal as possible, allows customers to customize their beverages, and encourages further use with its rewards system which skyrocketed their revenue to $2. 56 billion: Video marketing is among, if not the, most essential marketing pattern today and likely for the next 5-10 years.

There are lots of ways to drive greater engagement with your video marketing, as you can make a video post or begin a live broadcast on Facebook, Instagram or Linked, In. Among the issues that marketers have dealt with in the last few years is the growing shift to mobile devices.  Try This -form sales pages and e-mails of yesteryear are fading quick since they're simply too difficult to check out on little mobile screens.

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If your website includes video, it's 50X more likely (50 times!) to drive organic search engine result compared to text. Why? Due to the fact that people discover video material more compelling, so Google presses pages that consist of videos higher in the rankings. One of the very best aspects of video marketing is that it makes it easy to reformat your material.